Top COA officials "revisited" the COA Vision and
Mission during the recent Conference-Workshop on COA Reforms at Ciudad Christia
in San Mateo, Rizal, and came out with a single sentence version of each.
Called "consolidated vision" which is meant to be a
shortened, easily remembered and understood expression of the nine-paragraph
original COA Vision, the one-liner version says: "COA: Builder of People’s
Confidence in Government."
Not satisfied with coming out with
only the English version, the conference-workshop translated the consolidated
COA vision into Pilipino, thus — "COA: Tagapagtaguyod ng Pagtitiwala ng
Bayan sa Pamahalaan."
The shortened version of the COA Mission centers on the
development of a culture of excellence in COA to enable the institution to
fulfill its mandates, as follows:
"We are committed to develop a culture of excellence
within COA to enable COA to perform audits that will ensure public
accountability and promote good governance."
This version contains only 26 words
as against the 59-word original COA Mission.
The shortened versions, along with the strategy and plan of
action for their institutionalization, will be submitted to the Commission
Proper for approval before being officially adopted as such, according to
Assistant Commissioner Emma Espina who headed the group that came out with the
It will be recalled that the institutionalization of the COA
Vision and Mission is one of the two overall reform thrusts of the Commission
under the EnPAP and Reform Progamme projects.
Commissioner Emmanuel M. Dalman, head of the COA Change
Management Support Unit (CMSU), setting the tone of the conference-workshop,
commented that the institutionalization of the COA vision and mission was
prompted by the findings of the EnPAP consultants that COAns from outside the
central office and even those from within the CO who were asked were not aware
of the vision and mission.
Those who were aware of the two statements of commitment said
they did not understand what these were all about.
The consultants have earlier recommended, along with the
institutionalization of the COA vision and mission, that the meaning and
implications of the said statements be explained to COA employees.
It was also recommended that an aggressive information
dissemination and social marketing campaign on the vision and mission be
implemented, and that the vision and mission be integrated in value formation
activities and seminars.
Professor Mario Antonio Lopez of the Asian Institute of
Management (AIM) took charge of the conferees’ "revisit" of the COA
vision and mission.
Divided into 10 groups, the participants were asked to
review the existing COA vision and mission and to come up with shorter, more
concise version without necessarily altering the essence of the original
Examples of vision statements of other countries were
presented to the groups:
Malaysia — "To be recognized as an institution
responsible for the enhancement of public financial management in Malaysia"
United Kingdom — "To help the nation spend
Australia — "Recognized excellence in public sector
Canada — "We are committed to making a difference for
the Canadian people by promoting, in all our work for Parliament, answerable,
honest and productive government"
Prof. Lopez explained that a good vision statement is short
and simple, with value-adding marketplace-advantage factors; one that positively
distinguishes the organization in the minds of everyone with whom it interacts,
and provides clear, inspiring decision-making criteria.
Each of the ten groups came out with shorter versions of the
COA Vision and mission from which the Espina group based its one-liner on each
of the statements.